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Ask Nonprofit WP: What plugin or service should I use for fundraising and visitor engagement?

We are looking for an plugin or service like engaging networks but without the huge price tag as we simply cant afford it. We basically need a call to action function template service so we can created campaign pages people can share (with a good social media layout) and ability to have subscription to our mailchimp and donorbox included.

It sounds like you’re looking for an all-in-one type solution for fundraising and actions. That’s a common need, but one I don’t find is very well suited for WordPress. One partial exception is the GiveWP plugin which provides a donation platform with some basic CRM capabilities. There are also lots of other 3rd-party solutions out there like EveryAction, NationBuilder, and Salsa that you could look at. I find that people aren’t in love with any of them, but they enable you to do things that would be extremely hard to put together on your own.

Just about anything is possible to do with WordPress, it’s just a matter of time, skill, and resources. That said, the more complex your needs, the most it makes sense to consider a 3rd-party tool. Custom website functions require a large initial development budget with likely ongoing maintenance costs. It definitely makes sense for certain organization to build a solution perfectly tailored to their needs, but it’s not a decision to make without considering all the potential trade-offs first.

Especially if you’re a smaller organization, though, a prebuilt solution with all the features you need included will probably be more cost-effective and stable than building the same thing in WordPress.

If you do choose to go with WordPress-based solution, I would recommend you:

  1. Identify a full list of all the features you need first
  2. Search for high quality plugins to handle each task separately (at least for tasks that don’t need to be aware of each other). The list of recommended plugins on NonprofitWP may be useful for this step.

If you organization has found a 3rd-party engagement tool you love, share it in the comments to help your fellow nonprofits!

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